Metroline research highlights role of buses in supporting high streets

Poor public transport links are discouraging shopping trips and affecting business confidence in UK high streets, according to research commissioned by bus operator Metroline.

image: Metroline

The survey found that 48% of public transport users said poor connectivity was pushing them towards online shopping, while 45% said limited public transport links to town centres made them less likely to go shopping at all.

The research also found that 64% of respondents who use public transport considered buses a vital means of reaching local high streets and services. A further 46% said poor transport links made them less likely to eat out or socialise locally.

The findings come amid government efforts to support town centres through regeneration funding. Metroline argued that transport connectivity needs to be considered alongside investment in buildings and public spaces if high street regeneration is to attract visitors and spending.

Businesses surveyed also identified transport as a factor in investment decisions. Some 73% said connectivity was important when deciding where to locate or expand, while 72% said good bus links made an area more attractive for investment. In addition, 68% said poor transport connectivity was adding to the cost of doing business.

The research was conducted by Censuswide in July, surveying 3,001 UK adults and 1,004 senior business decision-makers at companies with 10 or more employees.

The findings are consistent with wider evidence on the economic role of bus services. The Confederation of Passenger Transport has also highlighted the contribution of local buses to economic activity, while evidence submitted to Parliament has linked reductions in bus provision with lower spending in local economies.